St Kilda, 2018, 1:100
This 1:100 curved marketing model was designed to sit in a display suite for prospective buyers in St. Kilda Melbourne. The design by KPDO was for a tower of 252 apartments and amenities. The finishes of the architecture were all-white, which the model reflected. However it was brought to life through illuminating a central lighting core. The lighting allowed for dusk and sunset colours to permeate throughout the floors of the model and aligned with the colour scheme of the display suite surrounds.
Sales Technology: Display Sweet