Make Models had the privilege of producing the marketing model for, not only one of the most ambitious projects by Beulah, but one of the most ambitious marketing launches in Australia. The buildings designed by UN Studio and Cox Architecture are set to be the tallest tower sky gardens in Australia and would come equipped with the amenity of an art gallery, theatre and high-end retail and restaurant precinct. The physical model had the challenge of conveying all of this at 1:200 scale across two towers, whilst also collaborating with the talented team at A Customs The lighting component consisted of collaboration between teams in Sydney and Melbourne, as a bespoke lighting system designed and fabricated by A Customs was installed along the ‘green spine’ of the model. An interior lighting core with highly luminescent RGB lights was installed to allow for detailed pixel art programming via an iPad. This model was used as a centrepiece to the sales suite and part of a presentation offered to customers considering an apartment purchase.
Photography: Make Models